7 Best Email Marketing Services for Small Businesses

Yes, email statistics are good:

86% want to receive monthly promotional emails, and 15% have no problem receiving weekly promotional emails.

But what makes you pull your hair out is how email marketing services can help your business grow 10-fold. Take, for example, the interaction of Víctor Terrazas, owner of Rejuvenate Therapy Massage.

"Before, we only had about 40 contacts. It was a small list, but it started to rejuvenate." Victor says. "I don't think we could have started without constant communication."

From the previous case study, Victor Terraza went from 40 contacts to 650 contacts in less than two years. This may be such a short list, but this is the power of email marketing services. It's no secret that Victor gets new customers using his email marketing services.

In other words, to thrive in the ever-changing business landscape, a small business must take advantage of email marketing services. The question is, what are the best email marketing services?

1. Constant communication

It is the fastest-growing email marketing service in the world. You will find it easy to set up as it is beginner friendly.

It gives you options to manage your email list and contacts. More importantly, you can access templates, media-sharing tools, an image library, and 1 gigabyte of storage space.

Also, it is the unparalleled support that Constant Contact provides to its customer. You can contact me via live chat or email if you need help.

Constant Contact offers live offline and online seminars to teach you how to use their platform.

Constant Contact offers a 60-day free trial (no credit card required). After the trial period, you have to pay $20 per month.

Perfect for non-profits, offline businesses, and organizations for constant communication. Organizations or companies hosting events can also take advantage of the Constant Contact registration tool.

2. weber

Uber is a popular email marketing service that has been around for a long time. It is the granddaddy of email marketing, with a wide range of tools for small and large businesses.

You can connect to almost all popular platforms like WordPress, Joomla, and Blogger. Aweber provides access to email templates, list management, autoresponders, and email tracking.

In case of emergency, they are easiest to reach with live chats, phone support, email support, an extensive library, and tutorials. You pay a $1 trial period for the first month, and then you'll be charged $19.

What's best for Aweber is perfect for medium-sized businesses.

3. Conversion kit

If you run a professional business blog, Convertkit is the platform to use, as it was designed with a blogger in mind.

Convertkit is powerful and easy to use. ConvertKit was created with the sole purpose of helping small business owners or professional bloggers easily convert a regular visitor into a customer.

It won't surprise you that it offers content updates and an email signup form to collect emails from your visitors. Drip email management is easy, thanks to ConvertKit's autoresponder features.

Unlike other platforms with multiple support systems, ConvertKit only offers email-based support and knowledge-based content.

Convertkit has trial periods with a 30-day refund policy if you are unsatisfied with its services.

Best for: Professional business bloggers looking for more ways to convert their readers into loyal customers.

4. Get the answer

GetResponse is the best email marketing platform for freelancers. It is simple, making it beginner-friendly for anyone with little knowledge of email marketing.

These beginners can access fantastic automation tools designed to run innovative automated campaigns.

You'll love the drag-and-drop builder with many options for creating campaigns and segmenting your lists. The drag-and-drop tool aims to help you make an effective campaign to speed up your conversions.

In addition, it has beautiful responsive forms, landing pages, A/B testing, tracking, and autoresponders. Most importantly, GetResponse easily integrates with lead generation software like Salesforce, Google Docs, and Zendesk.

Regarding support, you can contact the company via phone, live chat, and email. With an extensive library of information, it has everything you need. GetResponse offers a 30-day trial.

Best for: Best email marketing services for freelancers with little marketing knowledge.

5. Mail Champ

Mailchimp comes with a straightforward interface with excellent tools. You can easily integrate it with WordPress, Magento, Shopify, and Joomla.

Some of the best features you'll find in Mailchimp include autoresponders, contact distribution features, tracking, and analytics tools: shipping configuration tools and segmentation based on geographic location.

With Mailchimp, you can access live chat, email, and a library of videos, webinars, and tutorials.

You'll love Mailchimp's ability to send free to the first 2,000 subscribers. However, you will have to pay $10 when you increase your number of users.

Best for: If you're a business owner with a small, growing list, Mailchimp is the real deal. You can also start with Mailchamp to get your feet wet with email marketing.

6. Campaign Monitor

Campaign Monitor may be the ideal email marketing service you've been looking for. It gives you complete control over designing how your email template should look.

The drag-and-drop targeting tool is excellent for creating multiple campaigns for your lists. Unlike other email marketing services, Campaign Monitor allows you to personalize each message using complete customer data, personalizing your email to the customer for better conversion.

Campaign Monitor offers 24/7 support via email and forums. If you are a premium customer, you have phone support. Pricing plans start at $9/mo.

Ideal for: Campaign Monitor is perfect for small and medium-sized businesses.

7. Active campaign

ActiveCampaign was designed for B2B businesses. It offers a hybrid mix of email marketing and automation with CRM and sales.

It provides a beautiful template editor and mobile-friendly registration form. It also has tools to segment your data based on various criteria such as location, action, behavior, and social data.

ActiveCampaign works with various software like WordPress, Shopify, Magento, and Joomla. Its only feature is the SMS messaging tool that allows you to send messages to track your campaigns.

The starter plan costs about $9 per month, but it goes up when you want to focus on marketing automation.

Best for ActiveCampaign is Best for B2B companies because it has excellent CRM features.

Ready to grow your small business?

The best thing you can do is give it a try! Be brave, and don't be afraid to take risks," Victor said.

You heard it from the horse's mouth, and email marketing can be a game changer for your business. Not only will you reach new customers, but you will also build lasting relationships with your customers.

In the long term, customers can support their business with repeat sales and customer loyalty, which are essential for growth and expansion. As Víctor Terraza said, be happy and not be afraid to take risks.